Leverage the Power of Email Marketing for your Business

Leverage the Power of Email Marketing for your Business

February 9, 2023
Date:
February 9, 2023
-
February 9, 2023
2 pm - 3:30 pm
Time:
2 pm - 3:30 pm
Location:

Join us as Laurie Knechtel - Owner & Chief Creative Strategist from eMotivate Marketing + Design leads us in a workshop to learn how to Leverage the Power of Email Marketing for Your Business.

Ask any marketer to choose only one platform to connect with their target audience and drive business growth, and they will almost invariably choose email. But how have the pandemic’s immense impacts on business since 2020 affected the effectiveness of email? In short, they’ve made it stronger.

Used properly, email marketing generates the highest return on investment (ROI) of all marketing channels (including unpaid social media activity). And the best news of all – email works for all industries, whether they are B2C, B2B, or non-profit. During this webinar, Laurie Knechtel of eMotivate Marketing+Design will discuss:

·      email vs. email marketing

·      basics of an email marketing platform

·      managing and growing contact lists

·      the best type of email to send

·      subject lines – the key to getting emails opened

·      content creation – what to say

·      email campaign design – less is more

·      best frequency, date and time to send emails

·      the simple requirements of Canada’s Anti-Spam Legislation

·      how to get started right away

Pre Registration is required - Location will be based on class size. This will be an in-person workshop.

Please reach out if you have nay questions!

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